Paid adsPart of Paid ads

Facebook and Instagram ads

Run Facebook and Instagram advertising with a shared campaign plan. We agree the goal, audiences and supplied assets, then manage the selected campaigns. This service covers Facebook and Instagram together; TikTok is a separate engagement.

Service FAQ
01What’s included

What Facebook and Instagram management covers

Starting fees cover the scope shown for one brand, website and language unless stated otherwise. We agree any additional work and costs before starting.

  • Format: Monthly management

    Facebook and Instagram campaign management

    We set up and manage the agreed advertising campaigns for Facebook and Instagram through Ads Manager.

    What you get
    An agreed audience and placement plan, campaign setup, delivery adjustments and a review of the available campaign results.

    from $1,200/ mo

    Starting scope
    1 advertising system: Facebook and Instagram together, or TikTok. Up to 3 campaigns.

    Advertising spend is separate. The starting fee covers the account or platform named in the scope.

02Before you start

One advertising system per engagement

The shared social-ad rate applies here to Facebook and Instagram together. TikTok uses the same starting rate for a separate engagement. Advertising spend is extra. Content publishing, account moderation, tracking implementation and new creative production are scoped separately.

FAQ

Service questions

Scope, access and costs to agree before work starts.

Are Facebook and Instagram managed together?

Yes. This service treats Facebook and Instagram as one advertising system. We agree the campaign goal, audiences, placements and supplied assets before setup. The campaign allowance covers the agreed work across both platforms together. TikTok has its own service page and is not included in this engagement.

What account access and assets do you need?

We need suitable permissions for the advertising account and the Facebook or Instagram assets used in the campaigns. Share your offer, landing page, approved copy, images or videos, and existing measurement. We check the starting conditions with you and agree any missing setup before campaign work begins.

Is this the same as managing our social profiles?

This service covers paid campaigns, not a publishing calendar or community moderation. Advertising spend is separate from the management fee. New creative production, website work and tracking implementation need an agreed scope of their own. We clarify any overlap with existing work before adding another service to the engagement.

Will the campaigns guarantee sales or enquiries?

No campaign can guarantee sales or enquiries. Results depend on the offer, audience, competition, budget and what happens after someone responds. We review the available campaign data against the agreed goal and explain its limits. Platform-reported actions do not by themselves establish the number of completed sales.

05Next step

Tell us about your project.

Describe what you need help with and which service interests you. You can leave the budget undecided.

Open the project form