Video ad creative and editing

We edit footage for Facebook, Instagram and TikTok ads around a clear offer. We agree opening hooks, product shots and calls to action with your team. Campaign management is a separate service.

Open the project form All services

Questions about video ads

01What’s included

Video creative for your next campaign

Format: Project
Instagram, Facebook and TikTok ad editing
We assemble supplied product or creator footage around your offer and approved message.
What you get
A finished video ad with the agreed product sequence, captions and call to action.
Format: Project
Opening hooks and CTA variations
We make agreed alternatives to the opening or closing message for your team to test.
What you get
Clearly named variations with the changes recorded, so the ad team can compare them.
Format: Project
Placement formats and cutdowns
We adapt framing, length and text placement for the ad placements named in your brief.
What you get
Exports in agreed aspect ratios and durations, checked for readable text and placement safe areas.
Format: Project
Handoff to your advertising team
We organise approved files and document which message, opening and format each version uses.
What you get
A delivery folder and version list for campaign setup, with any usage limits noted.

02Before you start

Production and testing have separate scopes

This service produces video files. Campaign setup, ad spend and testing are handled separately. The existing creative-testing fee covers testing agreed variations, not producing them. We do not guarantee views, sales or advertising returns.

03Price and project scope

How the project runs

Brief and material review
Share the goal, channels, examples and available footage. For filming, add the product, location and who needs to appear on camera.
Scope, production and review
We agree files, dates, price, usage and revision rounds before starting. You review the script when needed, then the first edit, and send consolidated feedback.
Approved files and handoff
Receive the agreed final exports and version list. Specify separate caption files, clean versions, raw footage or editable project files in the brief; these are not automatically included.

A useful starting brief

Tell us your product, audience, channels, number and length of videos, deadline and budget range. Add a footage link or explain what needs filming. Specify spoken and caption languages, brand assets and organic or paid use. We confirm availability and scope before you commit.

Send a video brief

04Examples from Viktoriia’s portfolio

Examples from Viktoriia’s portfolio

These are our video specialist Viktoriia’s own portfolio examples. They show her role in each project; they are not presented as PKSTUDIO client campaigns. The links open the original portfolio.

These examples show editing techniques relevant to ads. They do not establish campaign results or paid advertising usage rights.

Editing supplied footage
An iced latte from a phone screen
A transition between a phone screen and the drink, with matched movement between shots.
View in Viktoriia’s portfolio: An iced latte from a phone screen
Editing supplied footage
Food-court motorsport teaser
A short sequence combining cars, cooking and service footage.
View in Viktoriia’s portfolio: Food-court motorsport teaser

FAQ

Video ad production questions.

Creative scope, testing and permission to advertise.

Does video ad production include running campaigns?

This page covers the production and editing of video files. Campaign strategy, account setup, media spend and performance analysis are separate advertising services. Your team can use the delivered files, or we can scope campaign management with you. Existing creative-testing prices cover testing variations rather than making the videos.

Google, Facebook, Instagram and TikTok ads

How many versions will we receive?

We agree the number of concepts, opening hooks, calls to action, lengths and aspect ratios in the quote. A different opening on one edit is a variation; a new storyline can require another production. The delivery list makes those differences clear before editing starts and helps keep feedback organised.

Can you turn existing UGC into a video ad?

Yes, if the footage and permissions fit the intended use. Send the original files and confirm the creator’s permission for paid advertising, including channels and duration. We also check what music and other assets can be used. Any new filming or extended usage rights are agreed separately from editing.

UGC video production

Will the new creative improve our ad results?

We make files that your team can test against an agreed idea, such as a different opening or product demonstration. Results also depend on the audience, offer, landing page and campaign setup. We do not guarantee sales or return on ad spend; campaign testing needs its own budget and plan.

07Next step

Tell us about your project.

Describe what you need help with and which service interests you. You can leave the budget undecided.

Open the project form

Video creative for your next campaign

Instagram, Facebook and TikTok ad editing

Opening hooks and CTA variations

Placement formats and cutdowns

Handoff to your advertising team

Production and testing have separate scopes

How the project runs

Brief and material review

Scope, production and review

Approved files and handoff

A useful starting brief

Examples from Viktoriia’s portfolio

An iced latte from a phone screen

Food-court motorsport teaser

Video ad production questions.

Related services.

Tell us about your project.